"Insights from real conversations and real problems"
Go one step further than answering questions. When a learner asks about vocabulary study, don’t just explain Quizlet — build the first decks for them. Then systematise for the whole course so everyone benefits.
It can take months of prep across the team, but the payoff is big: faster reading gains, overall improvement, and stronger word‑of‑mouth because learners feel truly supported.
This article might've started as a scribble on the back of a receipt during a bus ride, a spark of something real after a conversation over a pint of Leffe, or notes from a Sunday afternoon client call that left me buzzing with ideas. However it came to be, I hope it found you at just the right moment.
If it stirred something in you, or if you're just curious about anything from automating the boring bits of your business to capturing your quiet magic in a coffee shop shoot — shall we pencil something into the diary?
I'd love to be on the other end of the conversation.